Content Marketing ROI Calculator
Calculate return on content marketing spend including production and distribution costs
Tools and calculators
Tools
Fast calculators, checklists, and utilities built to help you make the next decision without opening a spreadsheet.
Useful tools
Calculators and resources
Keyword Content Budget Calculator
Helps users calculate keyword content budget from their own inputs using simple arithmetic.
Newsletter Sponsorship ROI Calculator
Calculate the return on investment for newsletter sponsorships by comparing sponsorship cost against estimated revenue from clicks and conversions.
Best Marketing Channel ROI Selector
Enter your budget and audience to see which marketing channel (SEO, email, paid social, PPC, content) delivers the best projected ROI for your situation.
Social Media Posting Time Calculator
Helps users calculate social media posting time from their own inputs using simple arithmetic.
Marketing Retainer Cost Calculator
Helps users calculate marketing retainer cost from their own inputs using simple arithmetic.
Landing Page Conversion Calculator
Helps users calculate landing page conversion from their own inputs using simple arithmetic.
Ad Spend Pacing Calculator
Helps users calculate ad spend pacing from their own inputs using simple arithmetic.
Best Ad Platform Budget Allocator Calculator
Split a marketing budget across ad platforms based on typical performance benchmarks to maximize ROI
Best Email Marketing Platform Cost Calculator
Compare monthly costs of popular email marketing platforms based on subscriber count and sending frequency
Content Calendar Capacity Calculator
Calculate whether a content calendar fits available writing, editing, design, and review hours.
Cost Per Lead Calculator
Calculate cost per lead from campaign spend and captured leads. Includes steps, tradeoffs, common mistakes, and a clear next action for readers.
Email Campaign Revenue Calculator
Estimate email campaign revenue from delivered emails, click rate, purchase conversion rate, and average order value.
Campaign Budget Split Calculator
Split a paid marketing budget across search, social, retargeting, and testing so every dollar has a job before launch.
SEO Keyword Difficulty ROI Estimator
Estimate keyword ROI after adjusting traffic value for ranking difficulty and content cost.
SEO Content ROI Predictor
Estimate annual SEO content ROI from monthly organic visits, conversion rate, order value, margin, and content cost.
Ad Spend Break-Even Calculator
Calculate the maximum ad spend per sale before a campaign stops covering contribution margin.
Social Media Ad Budget Allocation Planner
Split a social ad budget across awareness, retargeting, and conversion campaigns using weighted priorities.
Marketing Campaign ROI Calculator
Calculate campaign ROI using revenue, gross margin, media spend, creative cost, and tool or agency cost.
Email Campaign ROI Calculator
Calculate email campaign ROI from attributed revenue, send cost, creative cost, and platform cost.
CAC Calculator: Measure Customer Acquisition Cost
Calculate customer acquisition cost from ad spend, content spend, team cost, and new customers.
Landing Page Conversion Lift Estimator
Estimate the extra leads or sales a landing page test can create from traffic, baseline conversion rate, and expected lift.